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Privacy Policy

Last updated: 18 February 2026

1. Who We Are

This website, www.vatcalculators.co.uk (“the Website”), is operated by B2B Quote Services LTD (“we”, “us”, or “our”), a company registered in England. We act as the data controller for any personal information collected through this Website.

If you have questions about how we handle your data, you can contact us at:

B2B Quote Services LTD
61 Almhurst Road
London, E8 1LL
Telephone: +442046025592
Or via our contact page

2. What This Policy Covers

This Privacy Policy explains what personal data we collect when you visit or use the Website, why we collect it, how we use and protect it, and what rights you have. It applies to all visitors, users of our calculators and tools, and anyone who submits an enquiry or request through the Website.

This policy has been prepared in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

3. Information We Collect

3.1 Information you provide directly

When you submit a form on our Website (for example, to request VAT loan quotes, payroll service quotes, or to use our assessment tools), we may collect:

  • Your name
  • Your email address
  • Your telephone number
  • Your business name
  • Your business postcode
  • Details about your business (such as turnover, number of employees, trading history, and VAT debt amounts) that you provide through our assessment questionnaires

3.2 Information collected automatically

When you browse the Website, certain technical data is collected automatically through cookies and similar technologies. This may include:

  • Your IP address
  • Browser type and version
  • Operating system
  • Pages you visit and how long you spend on them
  • The website that referred you to us
  • Your approximate geographic location (derived from IP address)

This data is collected by the third-party services described in Section 6 below.

3.3 Information we do not collect

This Website is not directed at children. We do not knowingly collect personal data from anyone under the age of 16. Our calculators and tools (such as the VAT calculator, flat rate scheme guide, and statistics pages) do not collect or store any personal information — they operate entirely within your browser.

4. How and Why We Use Your Data

We only use your personal data when we have a lawful basis to do so. The table below sets out the purposes for which we process personal data and the legal basis we rely on in each case.

Purpose Lawful Basis (UK GDPR)
To process your quote request and connect you with relevant service providers (VAT lenders, payroll providers) Performance of a contract, or steps taken at your request prior to entering a contract (Article 6(1)(b))
To contact you by telephone or email regarding your enquiry Legitimate interests — to respond to your request (Article 6(1)(f))
To analyse website usage and improve the Website Legitimate interests — to maintain and improve our services (Article 6(1)(f))
To display relevant advertisements via Google AdSense Consent, obtained via our cookie consent mechanism (Article 6(1)(a))
To comply with legal obligations Legal obligation (Article 6(1)(c))

5. Who We Share Your Data With

We share your personal data only where necessary to fulfil your request or to operate the Website. We do not sell your personal data.

5.1 Quote and service delivery partners

When you submit a request for quotes (for VAT loans, payroll services, or similar), we may share your details with the following partner organisations so that they can provide the service you have requested:

  • Marketing VF Limited

These partners are required to handle your data in accordance with applicable data protection law and only for the purpose of processing your request.

5.2 Third-party technology providers

We use a small number of third-party services to operate and improve the Website. These providers may process limited personal data (such as cookies and usage data) on our behalf. See Section 6 for full details.

5.3 Legal and regulatory disclosures

We may disclose your personal data where required to do so by law, regulation, legal process, or enforceable government request.

6. Third-Party Services and Cookies

The Website uses the following third-party services. Each of these may set cookies or collect usage data as described below.

Service Provider Purpose and Data Collected
Google Analytics Google LLC Analyses how visitors use the Website (pages viewed, session duration, traffic sources). Collects cookies and anonymised usage data.
Google Tag Manager Google LLC Manages the loading of analytics and advertising scripts. Does not collect personal data itself but facilitates other services.
Google AdSense Google LLC Displays advertisements on the Website. May use cookies to serve ads based on your browsing activity across websites. See Section 7.
Google Fonts Google LLC Loads typefaces used on the Website. May log your IP address when fonts are requested.
CookieYes CookieYes Ltd Manages the cookie consent banner, allowing you to accept or decline non-essential cookies. Stores your consent preferences.

For more information about how Google uses data collected through its services, see: How Google uses data when you use our partners’ sites or apps.

7. Advertising and Cookies

Google AdSense, which displays advertisements on this Website, and other Google services may place and read cookies on your browser, or use web beacons, to collect information in the course of serving ads. These cookies may be used to show you personalised advertisements based on your prior visits to this Website or other websites.

You can opt out of personalised advertising by visiting:

When you first visit the Website, a cookie consent banner (powered by CookieYes) will allow you to accept or decline non-essential cookies. You can change your preferences at any time through that banner or via your browser settings.

8. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

  • Quote request data (name, email, phone, business details): retained for up to 24 months after your last interaction with us, then securely deleted.
  • Analytics data: retained in accordance with Google Analytics’ data retention settings (currently 14 months by default).
  • Cookie data: retained for the durations specified by each cookie. Session cookies are deleted when you close your browser.

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. The Website is served over HTTPS to ensure that data transmitted between your browser and our servers is encrypted.

Where we share data with third-party partners, we require them to maintain appropriate security measures in line with applicable data protection law.

10. International Data Transfers

Some of the third-party services we use (such as Google) are based in the United States. Where personal data is transferred outside the United Kingdom, we ensure that appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office (ICO), or reliance on an adequacy decision.

11. Your Rights

Under the UK GDPR, you have the following rights in relation to your personal data:

Right Description
Access Request a copy of the personal data we hold about you.
Rectification Ask us to correct any inaccurate or incomplete data.
Erasure Ask us to delete your personal data where there is no compelling reason for us to continue processing it.
Restriction Ask us to restrict (pause) the processing of your data in certain circumstances.
Data portability Request that we transfer your data to you or another provider in a structured, commonly used, machine-readable format.
Objection Object to processing based on legitimate interests or for direct marketing purposes.
Withdraw consent Where processing is based on your consent (e.g. advertising cookies), you may withdraw consent at any time.

To exercise any of these rights, please contact us using the details in Section 1. We will respond to your request within one month.

If you are not satisfied with how we handle your request, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at https://ico.org.uk or by calling 0303 123 1113.

12. Links to Other Websites

The Website may contain links to third-party websites (for example, HMRC, government resources, or partner services). We are not responsible for the privacy practices of those websites. We encourage you to read their privacy policies before providing any personal information.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically.

14. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:

B2B Quote Services LTD
61 Almhurst Road
London, E8 1LL
Telephone: +442046025592
Website: https://www.vatcalculators.co.uk/contact.html